Any 4th-party calls to other technologies within the ad unit must also be from SSL-compliant vendors.
The only part of an ad permitted to be non-SSL compliant is the click URL (target landing page). If tracking pixel URLs are provided, they must be SSL compliant (begin with HTTPS://). This means that all creatives must be able to deliver over HTTP and HTTPS without the need for special trafficking. Additionally, for ads and creatives loaded using a secure connection (HTTPS://), all subsequent requests to media assets or tracking URLs must also use a secure connection (HTTPS://). For secure pages (HTTPS://) the ad, creative and tracking pixels must only use HTTPS.Note that if an ad is declared as SSL- compliant but makes any non-SSL-compliant responses, the ad will be disapproved. Please notify your Google account representative that you are submitting an SSL-compliant ad.To ensure your ads are eligible for the most amount of inventory, ads should follow the SSL-compliant ad guidelines below. As SSL inventory increases on the web, non SSL-compliant ads will have fewer opportunities to serve and will win fewer auctions. We require that all ads and tracking pixels targeting SSL inventory are SSL-compliant. SSL-compliant ad units are accepted on the Google Display Network according to the following policies. Drag and drop or mouseover/hover interaction.Research, including in-banner surveys or invitations.Any ad element not meeting the specifications in this policy will be returned for revision, which may cause a campaign delay.
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If your HTML5 ad includes video content, you must provide video assets in an MP4 format as well as either WebM or Ogg formats to ensure compatibility across all major browsers.įeatures including, but not limited to the following, must be fully tested and pre-approved for cross-device functionality by gTech.Ad dimensions must match the placement dimensions to prevent distortions.declaration and must contain a, and tag.Flash content and Flash fallback (SWFs and FLVs) are not allowed to serve with an HTML5 ad.not black if partially black, not white if partially white).
Do not leave the target statement undeclared. The target window for the click-through URL must be set to "_blank" so the click-through will open in a new window.
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All creatives must be free of applications including, but not limited to, ActiveX, viruses, exit pops, spyware, and malware.Creatives may not expand past ad unit boundaries.Maximum user-initiated play (click required): 4 minutes.Maximum host-initiated play: 30 seconds.
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If applicable, you can use the Task Manager feature in Windows to check for compliance with this rule. Common causes of high CPU use are continued animation, heavy animation sequences, and animation that surpasses the 30-second limit.
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